There is no shortage of products you’ll be able to promote. You’ll have the ability to pick and choose products that you personally believe in, so make sure that your campaigns center around truly valuable products that consumers will enjoy. You’ll achieve an impressive conversion rate while simultaneously establishing the reliability of your personal brand.
To build trust, you need to create content that’s honest and sounds natural. There’s a lot of competition in affiliate marketing, and plenty of websites that churn out product reviews sound as if a robot wrote them. If you take the time to carefully research each piece and are honest about a product’s downsides, however, you’ll be able to establish trust organically.
In the past, many affiliate marketers focused on a catch-all approach, offering traffic up to hundreds or thousands of sites, even if they had little authority or traffic to give. But in 2018, advertisers will laser their focus into smaller groups of highly credible, targeted, and popular influencers. To map your strategy, focus on a few key influencers in your industry. Start with them, then nail your niche before expanding outward.
As search engines have become more prominent, some affiliate marketers have shifted from sending e-mail spam to creating automatically generated web pages that often contain product data feeds provided by merchants. The goal of such web pages is to manipulate the relevancy or prominence of resources indexed by a search engine, also known as spamdexing. Each page can be targeted to a different niche market through the use of specific keywords, with the result being a skewed form of search engine optimization.
I typically find books that I need to read for work, well, dull. Pedantic, even. And for the most part, I find they offer advice so generic that they do me little practical good. But this book was different. From the first chapter, I got great tips and ideas to help me manage a piece of business that was thrown abruptly in my lap. And every chapter thereafter served me just as well. The book is easily understood even by complete rubes like me, well-organized, and absolutely chock full of insightful info and tactics. My affiliate program is now well on its way to a great success, and I owe it all to Geno Prussakov. If you only read one book on Affiliate Marketing, this should be it (and frankly, after reading this one, I don't feel like I need to read another!).
This is one of my favorite Amazon Affiliate Websites because it’s so freaking cool! These guys gather up the coolest gadgets, gifts, tech and oddities from Amazon and around the web to showcase on their website. These are gag gifts and fun gadgets people love to buy. They likely use a SEO tool like SEMrush to find great blog post ideas. This site uncovers the cool, often hidden, things of the internet and all you have to do is click on one of the Amazon Affiliate links to buy it from the Amazon store. ThisIsWhyIAmBroke works with more than just Amazon, but it’s one of their biggest revenue sources. It’s entirely possible to create a website just like this.
Websites consisting mostly of affiliate links have previously held a negative reputation for underdelivering quality content. In 2005 there were active changes made by Google, where certain websites were labeled as "thin affiliates". Such websites were either removed from Google's index or were relocated within the results page (i.e., moved from the top-most results to a lower position). To avoid this categorization, affiliate marketer webmasters must create quality content on their websites that distinguishes their work from the work of spammers or banner farms, which only contain links leading to merchant sites.
Will my target audience realistically spend this amount for the product? Again, your reputation is on the line here. Is the product you are thinking of promoting priced reasonably for your audience? When I was writing my ebook, I was stuck on pricing. I asked around for opinions. A number of people suggested I price my ebook at $47! Their idea was to price according to value, not size. In my mind that was crazy. My network was composed of a lot of stay-at-home bloggers, and my collective audience was comprised mostly of people without a whole lot of disposable income. There was no way anyone was going to pay $47 for my 30-page ebook.
Insurance comparison sites are fulfilling a need. People don’t want to spend hours looking for insurance, and they don’t find it fun. If you’ve ever found anyone who enjoys this kind of activity, they could possibly be a little crazy. Both Compare The Market and Gocompare.com have not only made the tedious process of finding a policy infinitely faster, they’ve also made it fun. (Think of the free meerkats and the Gocompare man you love to hate.)
The real trick to succeeding with your first affiliate marketing website is to create a steady flow of content over an extended period of time. If you write interesting, engaging, and unique content for your website consistently for a few months, you will begin to gain search engine traffic. I’ll continue this guide on how to create your first affiliate marketing website by giving some content tips.
Developing and monetizing microsites can also garner a serious amount of sales. These sites are advertised within a partner site or on the sponsored listings of a search engine. They are distinct and separate from the organization’s main site. By offering more focused, relevant content to a specific audience, microsites lead to increased conversions due to their simple and straightforward call to action.