I’d stick with Amazon if I were you. All of my Amazon sites only have Amazon affiliate links. If you use Google Adsense display ads on your site, you’re literally taking people away from your site for the sake of just a few cents with these type of ads. If you direct them just to Amazon, then you have a greater chance of earning more money from that click.
Let no one tell you that email marketing is dead. An email list is crucial for every affiliate marketer. You can start building up your email list with a lead magnet (like the information products mentioned previously) or even just by encouraging your audience to sign up for your updates. You can then push your content to this audience via email and also direct them to your affiliate offers. Don't be sleazy about the sales, but if you build up enough trust with your email audience; when the time comes, they will not mind purchasing a product from you.
After you have determined which companies are aligned with your brand, you can apply to be an affiliate through their representing network. Every year, mThink conducts the biggest research study on the leading Cost-Per-Sale (CPS) networks. It’s a great place to start when you are researching potential affiliates and which networks you may want to apply to.
Tip: Aim for products with reasonable commission. No lower than let’s say 40 percent, to make your efforts worthwhile. Also, you should note that ClickBank deducts transaction fees from a sale. Here’s a calculator to help you calculate your actual commission. More so, you need to remember to disclose all your affiliate links and mark them as nofollow. Here are a few reasons as to why you need to do this.
It’s important to choose a niche that you either know alot about or are passionate about. If you come across as inexperienced or unknowledgable your visitors will likely go somewhere else – fast! An example of a product review site is consumerreports.org. This is also a good example of how NOT to start your own review site. Start by focusing only on a small portion of your market and not the entire enchilada or you’re going to be invisible to your prospects.
Let’s say you have a promotions page where you’re promoting a product via affiliate links. If you currently get 5,000 visits/month at a 2% conversion rate, you have 100 referrals. To get to 200 referrals, you can either focus on getting 5,000 more visitors, or simply increasing the conversion rate to 4%. Which sounds easier? Instead of spending months on blogging, SEO, and social media marketing to get more traffic, you just have to increase the conversion rate by 2%. This can include landing page optimization, testing your calls-to-action, and having a conversion rate optimization strategy in place. By testing and optimizing your site, you’ll get far better results with much less effort.
I think content marketing is absolutely huge for affiliate’s, especially going into 2016, I think it will increasingly become something that will have to be adopted to gain domain trust, authority and good SERP rankings. Google loves quality content and if you want your website to stand the test of time, white-hat SEO is a must and content marketing is king!
One of the main reasons why most newbie affiliate marketers give up after 3 months is the fact that they can’t build up traffic to their affiliate website. It’s a thorn in most marketers’ sides, but one that can be easily resolved if you put the effort in. Below I have covered a few areas that will get you good targeted traffic to your affiliate deals.
Although it differs from spyware, adware often uses the same methods and technologies. Merchants initially were uninformed about adware, what impact it had, and how it could damage their brands. Affiliate marketers became aware of the issue much more quickly, especially because they noticed that adware often overwrites tracking cookies, thus resulting in a decline of commissions. Affiliates not employing adware felt that it was stealing commission from them. Adware often has no valuable purpose and rarely provides any useful content to the user, who is typically unaware that such software is installed on his/her computer.
I am relatively new to performance marketing, and we signed with a major affiliate network (as an advertiser)... Once I realized there was so much more to know than what the network was sharing with me, I started asking questions. I joined message boards, I started reaching out to OPMs, and everyone I spoke with suggested that I read Geno's book. Well, that was a no-brainer.
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Leanne, that was great stuff. I saw some interesting delineators I’d never seen before, like how many subscribers you have making a difference in whether you should start with affiliates, at what level, etc. I appreciate the “ethical” angle you weaved throughout this, too, because affiliate marketing can/does have a bad reputation due to the way it’s been abused in the past. Your article will help educate current and future affiliate marketers, much appreciated!
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Choosing a great domain name can be tricky for someone just starting out with affiliate marketing. I’m going to assume you have already chosen a niche for your affiliate marketing website, so you should already know what your site is going to be about. Now it’s time to find a domain name you like that is also available. This can be a little tricky, but good domain names can still be had!
There is serious competition in the affiliate marketing sphere. You’ll want to make sure you stay on top of any new trends to ensure you remain competitive. Additionally, you’ll likely be able to benefit from at least a few of the new marketing techniques that are constantly being created. Be sure you’re keeping up to date on all these new strategies to guarantee that your conversion rates, and therefore revenue, will be as high as possible.